Privacy Policy

Privacy Notice

Pure Beauty Company Limited and its affiliates (collectively, "Pure Beauty") respect your concerns about privacy. This Privacy Notice applies to personal information we collect (i) on this website, (ii) at La Mia Moda stores (collectively, “our Stores”), and (iii) through the other channels described below. If you do not agree with this Privacy Policy, please do not use the Site.

The Privacy Notice describes the types of personal information we collect on this site, in our Stores, and in other ways discussed below, how we may use that information and with whom we may share it. The notice also describes the measures we take to protect the security of the personal information. We also tell you how you can reach us to ask us to (i) access, change or not use the personal information you have provided to us, (ii) withdraw any consent you previously provided to us, (iii) tell us to refrain from communicating with you about our products or services, and (iv) answer any questions you may have about our privacy practices.

Information We Collect and How We Use It

Our Website

My Account

You may be able to register to create an account on this website. To do so, we ask for information such as your name, email address and phone number. During the registration process, you can choose whether or not you would like to receive our product / service information in the future. You can also choose stop receiving such information at any time by notifying our Customer Relations Department of the opt-out request in writing.

Surveys and Promotions

On this website, you may be able to participate in surveys and other promotions. If you choose to participate in these promotions, we may ask you for information such as your name, email address, postal address and telephone number. We will use the information you provide to administer our contests, and other promotions and also for communicating with you about our products, services and promotions.

Sharing

You may be able to submit comments and/or photos to our Sharing and our Brides we host on this website. You would include personal information when you submit your comment and/or photos and we use your name to identify you as a commenter.

Contact Us

If you communicate with us through the "Contact Us" link on this site, we may ask you for information such as your name and email address. We use this information to respond to and communicate with you about your questions and comments.

Information We Collect by Automated Means

We obtain certain information by automated means when you visit our website, such as the IP address of the device you use to connect to the Internet and the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors and understand what products and services you might prefer. We collect this information through various means, such as "cookies" and "web beacons".

Cookies

Like many companies, we use "cookies" on this website. Cookies are bits of text that are placed on your computer's hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. We use cookies, for example, to preserve the contents of your virtual shopping bag between visits. We also use cookies to measure activity on the site and determine which areas and features of the site are the most popular.

Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie and how to disable existing cookies. Without cookies, however, you may not be able to take full advantage of all our site features.

Web Beacons

Certain pages on this website contain "web beacons" (also known as Internet tags, pixel tags and clear GIFs). Web beacons are used for internal purposes, such as to obtain the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, and the type of browser used to view the page, etc.

We may use function tools to measure the effectiveness of our advertising and determine how visitors use this website. Tools, including cookies and web beacons, allow us to collect information such as the state and zip code from which our visitors come and the IP addresses of our visitors' computers.

Our Stores

Here are some of the ways we collect personal information in our Stores and a description of how we use the information:

Shopping

When you buy products or obtain services in our Stores, we ask you for information we need to process your purchase or provide you with the services you requested. Depending on the payment method you use, we collect information about your purchase, such as the items you bought, the price of the items, the payment method you used and if the product was on sale. We use this information to process your transaction and analyze your shopping preference.

VIP Registry

You may join our VIP Registry at our Stores. To join, we ask for your name, date of marriage, postal address, email address and mobile numbers. You also may choose to provide us with your date of birth. We use this information to communicate with you about our products, services and promotions and for other marketing and customer service purposes.

Customer Satisfaction Surveys

When you buy products or obtain services in our Stores, we may ask you to complete a customer satisfaction survey. If you choose to do so, you may provide information such as your name, email address, telephone number, age, gender and other demographic information, in addition to your comments. Providing any of this information is optional. We use the information you provide to improve our products and services, and enhance your shopping experience.

Information We Share

We do not sell or otherwise disclose personal information about our customers, except as described here.

We may share the personal information you provide to us with our affiliates worldwide, licensees and joint venture partners for the purposes described in this Privacy Notice. We also may share the information with our service providers who perform services on our behalf based on our instructions. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.

We also may disclose information about you (i) if we are required to do so by law or legal process (such as a court order), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.

We also reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Notice. Following such a sale or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

Links to Other Sites

This website may contain links to other sites for your convenience and information. These sites may be operated by companies not affiliated with Pure Beauty Company Limited. Linked sites may have their own privacy policies, which we strongly suggest you review if you visit any linked websites. We are not responsible for the content of any websites that are not affiliated with Pure Beauty Company Limited, any use of those sites, or the privacy practices of those sites.

Access and Correction

Subject to applicable law, we provide you with access to personal information we have retained about you and the ability to review, correct, update, block or delete the information where it is inaccurate. Subject to applicable law, we may limit or deny access to personal information where providing such access is unreasonably burdensome or expensive under the circumstances. Please submit your request to the address specified in the " Contact Us". Please include your name, email address and postal address in your request.

Your Choices

We offer you certain choices about how we communicate with you and what information we collect from you. You may withdraw any consent you previously provided to us. Should you no longer wish to receive direct marketing from La Mia Moda, please contact us via cs@lamiamoda.com.hk or Unit B, 12/F, Hang Seng Causeway Bay Building, 28 Yee Wo Street, Causeway Bay, Hong Kong, attention to Customer Services Department.

Updates to Our Privacy Notice

This Privacy Notice may be updated periodically and without prior notice to you to reflect changes in our personal information practices or relevant laws. We will post a prominent notice on the site to notify you of any significant changes to our Privacy Notice and indicate at the top of the notice when it was updated.

How to Contact Us

If you have any questions or comments about this Privacy Notice, or if you would like us to update information we have about you or your preferences, please contact us as indicated below:

Pure Beauty Company Limited

Attention:

Unit B, 12/F, Hang Seng Causeway Bay Building,

28 Yee Wo Street, Causeway Bay, Hong Kong

Last updated on 1 August 2018